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The Connector’s Way. A Story About Building Business One Relationship at a Time



Original Language: English (USA) | 104 pp. | 2016

2 Seas Represents: World Excl English rights

Rights Sold: China (Beijing Times Chinese Press)

Over 16,000 copies sold. 4th print run


“In a world where people are looking for the ‘one big thing’ that will change their fortunes, this book reminds us that ‘one big thing’ is rarely the answer. It is often a series of small things that make all the difference. Best of all, the small things that the author prescribes are all doable. I highly recommend this book.” — Richard Fenton, author, Go for No!

“I’m so grateful for this book since it inspired my successful business plan this year. Its simple yet powerful rules for building business one relationship at a time would work well for companies of any size and in any industry.” — Tammy Wittren, loan originator, Guild Mortgage Company

“With so many real life business and relationship building strategies, I couldn’t put this book down. It’s great for anyone looking to increase their business regardless of the industry they’re in.” — Jim McCord, author, A Revolution in Real Estate Sales

“Even in this digital age, business to business transactions (and specifically insurance) are about relationships and this book reignites the passion behind relationship building. I purchased 100 copies to pass out to my sales team.” — Garth Hamilton, chief sales officer, HUB International Northwest

“The Connector’s Way is fun and insightful. It reminds me of my all-time favorite books, The Richest Man in Babylon and The Go-Giver. If you liked either of those, you will certainly love this book too!” — Yasmin Nguyen, CEO, Vibrance Global

Seven simple yet powerful rules for building business one relationship at a time.

Great relationships are the difference between success and failure in business. That’s the lesson that Robert Hanson, owner of a struggling insurance agency, is about to learn.

By following the advice of two surprising mentors and the natural connectors he meets through them, Robert uncovers powerful relationship-building secrets that have long eluded him…even though they were always in plain sight.

As you follow the transformative journey of Robert and his business, you’ll discover seven simple yet powerful rules for building business one relationship at a time.

Whether you’re looking to move ahead in your career or grow a company, this book will galvanize you into action and provide a clear path to success.