Advanced Search Module


Close Search

Become an Idea Machine: Because Ideas Are the Currency of the 21st Century



Original Language: English (USA) | 356 pp. | January 2015

2 Seas Represents: World Translation Rights.

Rights sold: Vietnam (Alpha Books)


I love a book that inspires action and this one does the trick! Clever, creative, and filled with great exercises, Become an Idea Machine will make your brain come alive in an exciting new way. Get ready to mentally sweat your way to success!Cheryl Richardson, NY Times Bestselling Author of Take Time for Your Life

After reading my cousin Claudia Azula Altucher’s book, I have so many ideas I want to follow up on, I barely have time to write this recommendation. – A. J. Jacobs, NY Times Bestselling Author of My Life as an Experiment

Coming up with ideas is one of the best ways to inject excitement back into life. Stick with it and you’ll notice the difference. – Joseph Choi, Author of Coffee with James Altucher

HOW DO I TRANSFORM MY LIFE? The answer is simple: come up with ten ideas a day. It doesn’t matter if they are good or bad, the key is to exercise your idea muscle, keep it toned, and in great shape.
People say ideas are cheap and execution is everything, but that is not true. Ideas may be easy if we are only coming up with one, but if you open this book to any page and try to come up with more than three, you will feel your mind stretching, searching, and working hard. As you practice this, your idea muscle sweats and you turn into an idea machine.
Execution is a subset of ideas. When we become idea machines we are flooded with good ones, and when a good idea comes to us we feel grateful, in awe, and energized. The power of a great idea takes over us and we have to do the next step. We are inspired from within to take action and make it happen.
Try it for yourself. Come up with the ideas suggested in the 180 lists within this book and see your life transform, in magical ways, in front of your eyes.

Claudia Azula Altucher
is a writer, podcast host, speaker and teacher of yoga. She is the WSJ bestselling co-author of The Power Of No which was sold to 18 countries, and author of 21 Things To Know Before Starting An Ashtanga Yoga Practice. She writes for national media outlets including Thought Catalog, Mantra Yoga + Health, and Positively Positive.
She is the host of The Yoga Podcast and co-host of the Ask Altucher Show.
Her blog has attracted 2.5+ million visits since inception. You can find her on Twitter @ClaudiaYoga or listen to her show at CLAUDIA AZULA ALTUCHER at



Vietnam (Alpha Books)